World Cup Identity

Qatar's 2022 FIFA World Cup emblem is the first to be fully 3D.

The first official World Cup logo was brought into being in 1954, by the hosts for that year, Switzerland.

The term mascot comes from the French word 'la mascotte', which means 'lucky charm'.

In 1966, England was the first host country to use a mascot as part of their FIFA World Cup branding.